Make-A-Bat™

Make-A-Bat™ brings together two deeply rooted American traditions: playing baseball and collecting baseball cards — then adds personalization to create an entirely new collectible experience.

Every Picture Has a Story™ · Every Bat Has a Legacy™

Your Photo. Your Card. Your Bat. Your Story.™

Confidential Presentation
Limited Edition Collectible

America's Pastime Meets America's Collecting Culture

Generations of Players. Millions of Fans. A Resurgent Collecting Culture.

Baseball

A multigenerational ecosystem — players, coaches, families, fans, and communities.

Card Collecting

A resurgent hobby fueled by nostalgia, social media, and a new generation of collectors.

Make-A-Bat™ connects these two powerful markets.

How It Works

Upload Your Photo

Share your favorite photo — at the ballpark, with your crew, or suiting up in uniform.

Choose Your Style

Go classic with a vintage feel or bold with a modern design — your bat, your call.

Approve the Proof

Review your custom baseball card-style artwork before production. Perfection guaranteed.

Receive Your Custom Bat

Your premium handcrafted wood bat — delivered ready to display, gift, or swing. Every Bat Has a Legacy™

White-Label B2B Partnership

Make-A-Bat™: Turn Dormant Inventory Into High-Margin Revenue

Baseball participation in the United States reached approximately 17.3 million players in 2025 — the highest level recorded since SFIA began tracking participation in 2008. Manufacturers, teams, and leagues are sitting on excess wood bat billets — undecorated inventory that ties up capital and collects dust in warehouses. Make-A-Bat's white-label fulfillment platform transforms that dormant inventory into premium personalized collectibles — Selfie Bats, Photo Bats, and Baseball Card Bats — sold under your brand, fulfilled by us, with zero infrastructure investment on your end. Your billets. Our platform. Your revenue.

The Problem We Solve

💸 Capital Locked in Inventory

Excess undecorated billets sit idle, occupying warehouse space and straining cash flow with no clear path to revenue.

🏗️ No Tech or Fulfillment Infrastructure

Building a personalization platform, print workflow, and direct-to-consumer fulfillment operation is costly and complex.

📉 Missed Revenue Opportunities

Without a turnkey solution, partners leave high-margin personalized product revenue on the table — season after season.

How the Partnership Works

Partner Provides Billets

Ship your excess undecorated wood bat billets to Make-A-Bat — or we produce directly from spec. Your inventory becomes the foundation of a new revenue line.

Customer Orders Online

End customers place personalized bat orders through your branded storefront, powered by the Make-A-Bat™ 3D Customizer — MAB's proprietary personalization platform. Customers upload photos, position images, personalize text, select barrel and handle colors, and preview their bat in interactive 3D before approving — all seamlessly under your brand.

We Print & Fulfill

Make-A-Bat handles everything: artwork production, quality control, packaging, and blind drop-shipping directly to the customer under your brand name.

Partner Profits

You collect the margin. No technology build, no fulfillment headaches, no new headcount. Pure revenue from inventory you already own.

Market Opportunity

The Baseball Ecosystem Is Enormous

Baseball participation in the United States reached approximately 17.3 million players in 2025 — the highest level recorded since SFIA began tracking participation in 2008. And participation represents only one layer of the baseball economy.

The Broader Baseball Audience

Youth Players

Travel Ball

High School

College

Minor League

Professional Baseball

Adult Recreation

Parents

Grandparents

Alumni

Fans

Collectors

Market Opportunity

Every Season Produces Moments Worth Celebrating

Make-A-Bat™ transforms those moments into personalized collectibles.

First Hit

First Home Run

Tournament Championship

All-Star Selection

Perfect Game

No-Hitter

Senior Night

Graduation

College Commitment

Championship Season

Coach Appreciation

Retirement

Hall of Fame Recognition

Family Ballpark Experience

Two Large Markets. One Personalized Platform.

17.3M

U.S. Baseball Participants

The highest level recorded since SFIA began tracking participation in 2008 — plus millions of parents, families, coaches, alumni, and fans.

$4.5B

U.S. Sports Trading-Card Market

Generated in 2025, projected to exceed $8.0 billion by 2033 — approximately 7.5% annual growth.

$10.5B

Broader U.S. Trading-Card Market

Reached in 2025, supported by renewed collector culture and participation from both new and returning consumers.

Market Opportunity

From Collecting Your Heroes to Celebrating Your Own Story

Traditional baseball cards celebrate professional athletes. Make-A-Bat™ expands that emotional experience to everyone who loves the game.

The Traditional Question:

"Who is your favorite player?"

The Make-A-Bat™ Question:

"What if you could have your own baseball card?"

Anyone Can Become the Subject:

A Little League Player

A Travel-Ball Athlete

A High-School Senior

A Coach

A Father and Son at a Ballpark

A Lifelong Baseball Fan

The customer's photograph, name, number, team colors, statistics, accomplishments, and personal story can become baseball-card-inspired artwork — and ultimately a premium physical collectible. Your Photo. Your Card. Your Bat. Your Story.™

Platform Overview

From Your Favorite Photo to a Premium Keepsake — In 3 Simple Steps


Platform Overview

Personalization & Production Services

Make-A-Bat™ applies the culture, nostalgia, visual language, and emotional appeal of baseball-card collecting to the much larger universe of people who play, watch, coach, celebrate, and love America's pastime — transforming any photo or selfie into baseball-card-inspired artwork on a premium handcrafted wood bat collectible, available as a Selfie Bat™, Photo Bat™, or Baseball Card Bat™. Your Photo. Your Card. Your Bat. Your Story.™ Partners receive a fully branded white-label ordering portal with end-to-end fulfillment and blind shipping — requiring zero infrastructure investment.

Four Core Products

Baseball Card Bat™

A favorite photo reimagined as classic baseball card-style art on a premium handcrafted wood bat collectible.

Selfie Bat™

A personalized selfie transformed into a one-of-a-kind handcrafted wood bat collectible.

Photo Bat™

Any cherished photo immortalized on a premium handcrafted wood bat keepsake collectible.

Make-A-Bat™ 3D Customizer

The Make-A-Bat™ 3D Customizer is owned and controlled exclusively by MAB and powers the full personalization experience — from photo upload to production-ready file. All related software, APIs, workflows, templates, personalization systems, production specifications, design systems, and 3D technology remain the exclusive property of MAB.

Customer Experience

  • Photo upload
  • Image positioning & cropping
  • Text personalization
  • Barrel & handle color selection
  • Interactive 3D previews

Production & Integration

  • Artwork generation
  • Design Project IDs
  • Production-file generation
  • API integration
  • White-label implementation

Partner Advantage

White-label partners — including manufacturers, NIL athletes, and sports organizations — launch immediately across any sales channel. We provide product photography, e-commerce image assets, and lifestyle marketing content, with complete blind shipping and fulfillment handled end-to-end.

Platform Overview

End-to-End Service Platform

Every partner receives a fully branded white-label ordering portal with end-to-end fulfillment and blind shipping — requiring zero infrastructure investment.

MAB's Role in the Program

What MAB Is

  • Product Developer & Creative Lead
  • Private-Label Brand Owner
  • Technology & Personalization-Platform Provider
  • Supplier of Baseball Bat Inventory

What MAB Develops

  • Product concepts, player editions, artwork & branding
  • Production specifications & quality standards
  • Proprietary personalization technology, including the Make-A-Bat™ 3D Customizer

Technology Responsibility

MAB is solely responsible for all costs associated with developing, integrating, hosting, operating, maintaining, and supporting its technology — including API development, software development, cloud infrastructure, maintenance, security updates, and technical support.

Services Provided

Graphic Design & Baseball Card-Style Artwork

Photo & Selfie Upload Portal

High-Resolution Photo Printing

Baseball Card Bat™, Selfie Bat™ & Photo Bat™ Production

Custom Painting & Premium Finishing

Logo & Corporate Branding

Digital Proof Approval — Payment Captured Only After Customer Approval

White-Label Platform & Branded Partner Portals

End-to-End Fulfillment & Blind Shipping

Product Photography & E-Commerce Photo Shoots

Lifestyle Product Photography & Digital Marketing Assets

NIL Athlete & Sports Organization Support

Inventory Management & Warehousing

Production Coordination & Quality Control

Intellectual Property & Validation

Built to Last. Protected to Win.

Issued Design Patent

Protects the proprietary visual and structural design elements of the Make-A-Bat™ platform — covering the photo-to-baseball card-style art rendering process applied to premium handcrafted wood bats across the full product suite: Baseball Card Bat™, Selfie Bat™, and Photo Bat™.

Pending Utility Patent

Covers the functional methods, processes, and systems underlying the white-label, asset-light, end-to-end fulfillment workflow — the engine that transforms a favorite photo or selfie into a premium wood bat collectible blind-shipped with zero infrastructure investment required for partners.

Intellectual Property Portfolio

Invented by Jimmy Dunlap and Marcus Robinson, the Make-A-Bat™ IP portfolio is a competitive moat — not just protection. A USPTO-issued Design Patent and Pending Utility Patent create meaningful barriers to entry while unlocking future licensing, NIL athlete programs, and white-label platform expansion. Available as a Selfie Bat™, Photo Bat™, or Baseball Card Bat™. Your Photo. Your Card. Your Bat. Your Story.™ Every Picture Has a Story™. Every Bat Has a Legacy™.

Full IP Portfolio Coverage

Products & Concepts

  • Photo Bat™
  • Make-A-Bat™
  • Photo Bat™ Players Edition
  • Make-A-Bat™ 3D Customizer
  • Product names, concepts & design templates

Systems & Technology

  • Artwork systems & design templates
  • Production specifications
  • Personalization systems & proprietary workflows
  • Software, APIs & 3D visualization technology
  • Production automation technology
  • Patents, applications & MAB-developed derivatives

Make-A-Bat™ 3D Customizer

Owned and controlled exclusively by MAB, the 3D Customizer is the technology engine powering the full personalization experience. All related software, APIs, workflows, templates, personalization systems, production specifications, design systems, and 3D technology remain the exclusive property of MAB.

White-Label Manufacturing Partners

The pilot program is open now. MLB-certified manufacturers with excess bat billets are invited to join as founding white-label partners — turning excess capacity into higher-margin revenue through Make-A-Bat™'s asset-light, end-to-end fulfillment platform. Make-A-Bat™ transforms your favorite photo or selfie into baseball card-style art on a premium handcrafted wood bat collectible, available as a Selfie Bat™, Photo Bat™, or Baseball Card Bat™. Founding partners receive preferred economics, blind shipping infrastructure, and first-mover positioning before the platform scales — with zero infrastructure investment required. Every Picture Has a Story™. Every Bat Has a Legacy™.

MAB Retained Rights

MAB retains all right, title, and interest in its IP and expressly retains the right to use and commercialize its technology across programs and markets:

Other Make-A-Bat™ programs & non-MLB products

Collegiate, NIL, youth baseball & softball programs

Corporate, recognition & other sports programs

Other white-label partnerships & platform expansions

Leadership Team

The Team Behind Make-A-Bat™

Uniting manufacturing excellence and product innovation to apply the culture, nostalgia, visual language, and emotional appeal of baseball-card collecting to the much larger universe of people who play, watch, coach, celebrate, and love America's pastime — available as a Selfie Bat™, Photo Bat™, or Baseball Card Bat™. Your Photo. Your Card. Your Bat. Your Story.™

Craig Olthoff

Co-Founder

Craig Olthoff is a sports industry executive with decades of experience in baseball bat manufacturing, product development, and sporting goods operations. His deep expertise in production management and commercial manufacturing gives Make-A-Bat™ the operational foundation to deliver the Selfie Bat™, Photo Bat™, and Baseball Card Bat™ at scale — all powered by an asset-light, white-label, end-to-end fulfillment platform that requires zero infrastructure investment for manufacturing partners.

Areas of Expertise

Baseball bat manufacturing

Product development

Manufacturing operations

Production management

Quality control

White-label manufacturing

Supply chain coordination

Strategic manufacturing partnerships

Marcus Robinson

Co-Founder, Inventor & IP Architect

Marcus Robinson is the entrepreneur and inventor behind Make-A-Bat™ — the platform that transforms your favorite photo or selfie into baseball card-style art on a premium handcrafted wood bat collectible, available as a Selfie Bat™, Photo Bat™, or Baseball Card Bat™. Driving Every Picture Has a Story™ and Every Bat Has a Legacy™, Marcus leads growth through intellectual property, NIL athlete programs, licensing, and technology partnerships — scaling the asset-light, white-label fulfillment platform to serve manufacturers, sports organizations, and fans worldwide.

Areas of Expertise

Product innovation & IP development

NIL & licensing programs

White-label personalization

Technology platform development

Sports memorabilia & collectibles

Business & e-commerce strategy

Sports marketing & fan engagement

Investor relations & corporate strategy

Partnership & Investment

Let's Build This Together

Make-A-Bat™ sits at the intersection of baseball participation, sports-card collecting, personalized products, and digital engagement — creating the emerging Personalized Baseball Collectibles™ category. We are actively building a network of advisors, partners, and investors across the baseball and sports merchandise ecosystem. Our asset-light, white-label platform creates new revenue streams with zero brand dilution and zero infrastructure investment, anchored by a USPTO-issued Design Patent and Pending Utility Patent — bringing Your Photo. Your Card. Your Bat. Your Story.™ to collectors, athletes, and fans worldwide.

Manufacturing Partners

MLB-certified and independent bat manufacturers seeking to turn excess bat billets into higher-margin personalized collectibles — including the Baseball Card Bat™, Selfie Bat™, and Photo Bat™ — through our turnkey white-label, end-to-end fulfillment platform with blind shipping and zero brand dilution.

Sports Organizations & Licensing Partners

Professional teams, licensees, youth associations, tournament operators, and college programs seeking premium handcrafted wood bat collectibles — including the Baseball Card Bat™, Selfie Bat™, and Photo Bat™ — delivered through our asset-light, white-label fulfillment model.

NIL & Athlete Ambassador Programs

Agencies, NIL collectives, and athlete-brand partners ready to transform player photos into a Baseball Card Bat™, Selfie Bat™, and Photo Bat™ — creating branded memorabilia storefronts that bring Every Picture Has a Story™ and Every Bat Has a Legacy™ to fans with zero infrastructure investment.

Strategic Investors

Investors seeking exposure to a high-margin, asset-light platform at the intersection of sports memorabilia, athlete licensing, personalization technology, and e-commerce — with end-to-end fulfillment and protection from issued and pending USPTO patents powering the Baseball Card Bat™, Selfie Bat™, and Photo Bat™.